See the original post on NWAFashionWeek.com and {click} for all the photos.
Photography: Mallory Berry| web | fb | insta | email
Hair: Taylor & Lindsey of Guillotine Hair Lounge| [web | fb | insta | 479.582.8770
MUA: Kory Tyler Simpson @ MAC | web | insta | email
Stylist: Payton Bridewell | web | fb | insta | email
I was incredibly lucky to find a few really talented people that all got along and liked working together. We were united by love for fashion and community. These wonderful people helped me on many of the shoots.
Mallory & Kory actually worked with me on my wedding day. I was pretty thrilled anyone that dealt with me as a bride wanted to work with me again. I literally cannot say enough about these amazing people. And yet, I don’t have the words. So very thankful.
Guillotine (Taylor + Lindsey)
Guillotine Hair Lounge had literally opened their doors a couple of weeks before we began (January 2013). The first time we worked together, Taylor said to me, “I don’t know you yet but I will love you” and the feeling was mutual. Guillotine is downtown, right by the Striped Pig. It’s easy-going and the fridge is stocked. We drank champagne and sat on the porch. I’m hooked because they fun as hell to hang out with and are also freaking good at doing hair. Lindsey was actually Taylor’s student and T handpicked her when she opened the salon.
Taylor has been doing hair for 13 years, nine of which were spent educating. She was the artistic director for wella usa as well as education leader for the Paul Mitchell school in little rock for the past five. She loved her position teaching, but desperately wanted to get back to nwa and is about to celebrate the year anniversary of being back one year.
Lindsey moved to Fayetteville less than four months ago. She recently finished her classes with imagine: a Paul Mitchell partner school in LR. She then worked at an educational focus salon in Russellville. Both Taylor and Lindsey told me how focused they are on learning, improving and education in general. And they practice that. They’re always describing the steps of what they’re doing.
Taylor told me she’d always wanted to open her own space, “I wanted it to be different from other salons. I wanted natural products but with creative license.” Guillotine carries evo care and pravana color. She wanted the salon to be as much a place to chill out, chat and have a cocktail or read a book. I can tell you that vibe is already prevalent. I’ve turned the place into my dressing room and they didn’t bat an eye. Taylor said, “I want it to be a team atmosphere. I want our clients to feel comfortable going back and forth between everybody that works there. Which is also very different from conventional salons. What this does is it allows us to focus on the client, instead of focusing on our individual paychecks. What’s not to love about that? We love doing any kind of session styling! We also do trainings on everything from extensions, to color formulations and placement, to curly girl cutting and precision cutting. We also do lots of webinars! Our passion is education, first and foremost. We are lucky to be in an industry that promotes learning and growth, why not capitalize on that?”
Kory Tyler
Kory told me his love affair with cosmetics started seven years ago. He picked up an eye shadow brush and hasn’t put it down. There is an absolute art form and an incredible amount of talent involved. The face is the makeup artists’ canvas. Kory works Mac but has been gaining momentum (and a reputation for excellence) enough to outsource / freelance. While k loves sharing a client’s vision for their look on a special occasion, he ultimately wants to create his own cosmetics line.
Interview with MGB
The Window Shopper: Tell me a lil’ about you?
Mallory: I’ve always been heavily involved in the visual arts, inspired by beauty, aesthetic, simplicity and nuance. From playing with my parents’ film cameras and polaroids when I was younger to making friends pose for me during high school, I’ve always been fascinated by the ability to preserve an instant, an expression, even a feeling. I was fortunate enough to have the opportunity to study beneath two major photographers, Steve Newby from Dallas and Steve Nozicka in Chicago; following this I began my business, seven years ago, primarily in portraits. I try to keep my images organic and airy and I am influenced by the raw qualities of film photography. I approve neither of under-editing nor over-editing, so I strive to present images that contain a hint of ideal while maintaining their core purity and nature. But I’m also no stranger to edgier imagery with artificial lighting if I feel it’s best for the subject or message.
TWS: Why fashion week?
Mallory: In addition to a desire to support local shops and designers, I am enamored with conceptual shoots, stylized sessions, and editorial photography; I knew any involvement in fashion week would be rewarding. Northwest Arkansas has so many incredible and talented individuals, and I was excited to collaborate with some of the best! Plus I love my lil Payton doll.
Mallory, Taylor, Lindsey and Kory have worked their asses off for me and the window shop with a goal of helping people in need in our community and promoting collaboration among local businesses. There is such a wealth of talent in our area.
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In 2006, Dr. Allyson Mertins opened Mertins Eye Care & Optical. She recognized a need in NWA for a combination of well-appointed, unique eyewear & exceptional eye care. The store expanded to a second location in September of 2011 in the Garland Center on the University of Arkansas campus. Dr. Mertins values impeccable service and has quite a loyal clientele. Her patients constantly compliment her on the eye exam, which is thorough and rather detailed. She stays up to date on the latest research and findings in the optometric industry.
The Window Shopper 