NWAFW: SOHO CLOTHIERS

I visited the new & improved SOHO Clothiers in Rogers to pick up a few transitional pieces just in time to look chic for Spring.
Look #1
|Pants - Ella Moss/SOHO Clothiers | Bolero - Vintage | Bow ties - Vintage | Heels - Plato's Closet

Pants – Ella Moss/SOHO Clothiers | Bolero – Vintage | Bow ties – Vintage | Heels – Plato’s Closet

I chose the slouchy black & cream pant for it’s supreme versatility. Comfortable but still dressy, the trouser can be paired with virtually anything.

Look #2

Blazer - BB Dakota/SOHO Clothiers | Earrings - Grayling/SOHO Clothiers | Shift - Scarlet Clothing | Sunnies - Vintage/Grey Dog | Heels - Go Jane

Blazer – BB Dakota/SOHO Clothiers | Earrings – Grayling/SOHO Clothiers | Shift/ Scarlet Clothing | Sunnies – Vintage/Grey Dog | Heels – Go Jane

I was immediately drawn to the BB Dakota embellished blazer. The sequins picked up whatever color they were near, making it a wear-with-everything staple. It also had a trim fit which gives it a continuity with the outfit rather than feeling like an add-on.

Make-up: Kory Tyler Simpson /MAC

Photos: Mallory Berry/MGB Photo

Styling/Concept: Payton Bridewell/The Window Shopper

SOHO:

Leslie Claud Freeman and her family finalized the purchase of the Rogers shopping staple, Soho Clothiers on April 20th, 2013. After almost a year on the ownership side of retail, she’s as enthusiastic as ever. She speaks about SOHO with an air of gratitude, excited to see the store continue to grow, while still satisfying the existing customer base.

SOHO Reopened with a ribbon cutting on April 20th, 2013

SOHO Reopened with a ribbon cutting on April 20th, 2013

She hopes current and new shoppers will come see the “updated” shop. Shoppers have actually been her priority long before she bought the store. Leslie was an apparel studies major at the U of A and spent several years in the fashion industry – first at Mason’s, then at BCBG. Even in high school (yes, I remember!) she always dressed to impress and had the best hair.

Leslie Freeman

Leslie Freeman

When dressing herself, Leslie loves to be feminine but also comfortable. She likes an outfit (like a maxi dress) that takes her from low-key to dressy by the switch of a shoe or the addition of a blazer. But she admits, “nothing can beat a good pair of jeans”. Like most of us, Leslie is ready for spring. Drawing inspiration from magazines and stylish people everywhere, she’s stocked SOHO with color and prints. She’s especially looking forward to helping her customers find those transitional pieces (like the Ella Moss pant or the BB Dakota blazer I chose) to refresh their wardrobe. See the latest from SOHO on facebook & instagram.

Black, white & fall all over

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It’s a beautiful time of year here in NW Arkansas. I will be the first to admit that I’m not a huge fan of cold weather. Layers stress me out. I’m already a bag lady – add coats, scarves, gloves, socks – it’s too much!
Today’s look
Dress – vintage
Leggings – beehive little rock
Booties – scarlet little rock
Beanie – carhartt
Sunnies – target
Leather bomber – vintage via grey dog

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Scarlet & the cool-girl kicks

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It’s a rare occurrence when I go into a store and want everything on the racks. Like it never happens as a rule. Scarlet in West Little Rock is an exception to that rule. At nine years old, Scarlet is better the ever. The shop recently opened a new storefront designed by the brilliant Heather Owens of Georgia James (you can find heather & a mini GJ shop within Scarlet); a relaunched website featuring a web store with brands like Elizabeth & James, Rebecca Minkoff and J Brand alongside the Scarlet brand capsule collection.
Brimming with leather skinnies, cutout dresses, flat bill caps and fur jackets, Scarlet has the quintessential fall wardrobe for the coolest girl you know.

The clothes, bags and baubles are drool worthy but the shoes – oh the shoes – I’m continually obsessed with the selection that owner Jeanne curates. You may know that I rarely buy new pieces, strictly adhering to a diet of vintage & thrift, but this diet doesn’t really apply to footwear. In fact, I’ll go so far as to say that shoes are almost always best when bought new.

Until now, you could only peruse & purchase this amazingness in store. I feel like it’s my duty to inform you that you will be able to buy them online as of Thursday, 10/31.

And you’re welcome.

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