RAID MY CLOSET

grey dog window shop

On May 4th (if you’re local) you will be able to shop my collection of clothes, shoes, hats, jewels and accessories. I am doing a SERIOUS edit.
The sale will be at Grey Dog 724 N. College, Fayetteville AR from 11-6. Of course, I will be there to share stories/style recommendations or possibly just chilling and drinking! We’ll see how this goes and I may do more. Hopefully online – so some of you interested but far away parties can get in on it! —> the facebook event
Click on the photo below to see the preview  album or check out the possibilities from past outfits. I  will be posting more items as the date draws near. xo

grey dog ootd

above photo by the lovely Mallory Berry5

The Window Shopper’s Spring Must Haves

Payton Bridewell shares The Window Shopper’s must-haves for Spring with At Home in Arkansas

I had the honor of sharing my must-haves for Spring with At Home in Arkansas. Here is the post.

Payton for NWAFW-7430logo

Payton is the PR Chair of NWA Fashion Week. She is a fashion enthusiast with a corporate job in the beauty industry. She produced and styled photo shoots for the boutiques participating in NWA fashion week. She can also be found playing dress up on her blog, thewindowshopper.org or @mspayton on instagram. She’s very excited about fashion week; you can find her hosting the events on Thursday & Friday nights!

athome

1. An Earcuff: I love wearing an earcuff lately. It adds edge without an actual piercing.
Ear Cuff, $88 shopbop.com
2. A bum bag: I’ve always loved fanny packs and I’ve picked a few up at thrift shops over the years. But for those who want something a little higher end, there seem to be more options out there. This version is both convenient & chic.
Bumbag, $165 DKNY
 3. A one piece swimsuit: I wear a one piece as a leotard with jeans or high waist pants because it keeps the lines very clean. You can also hop in the pool at a moment’s notice.
Swimsuit, $59 ASOS
 4. A colorful nail color: I work for P&G and I love the new CoverGirl Nail shades, like Mint Mojito. You really don’t need a topcoat!
CoverGirl Outlast Nail, $4.94 Walmart
 5. Go with everything sandals: I gravitate toward anything clear or Lucite so I hope to pick up these Seychelles’ sandals from Maude in Fayetteville
Seychelles Heels, $89 Maude
 6. A portable iPhone speaker: I keep one in my purse for impromptu dance parties.
iHome Speaker, $19 Target
7. Insoles: I wear heels almost every day. Dr Scholl’s insoles make it possible
High Heel Insole, $7.97 Walmart

The Window Shopper Debuts a VERY Dynamic Duo: Mertin’s Eye + Lola Boutique

[CLICKABLES: see the original post + ALL the photos ]

THE WINDOW SHOPPER DEBUTS DYNAMIC DUO…. LOLA BOUTIQUE + MERTIN’S EYE 

LOCATION: VETRO 1925 | AN ABANDONED BUILDING | ARSAGA’S DOWNTOWN | CAFÉ RUE ORLEANS ROOFTOP

CLOTHING -> LOLA BOUTIQUE | web | insta | fb |email | EYEWEAR -> MERTINS | web | insta | fb |email | blog | HATS -> CHEAP THRILLS ACCESSORIES -> THE WINDOW SHOPPER

Daylight savings happened early this morning, which means MORE SUN. Fashion Week commences TOMORROW (with Shop Local NightLBD Party @ Vetro & 3W/L’Oreal are putting on a swanky affair at Ruth’s Chris in Rogers).  Mallory, who so gracefully shot these photos will be capturing “street style” Thursday-Saturday so, you know, bring you’re A-GAME.

When I started planning for Lola + Mertins, I i knew I wanted to do something different from what I had done so far. This was the last window shop we shot (although not the last post!) and so I recruited my favorite team and a new face. My friend Vanessa.

I wanted to change it up a bit this time so I asked Vanessa to ‘help me’. We’ve been posing together since church camp in 1998 (there are photos but they’re classified). Vanessa was amazing and we had a ton of fun at Vetro 1925 {will I see you there on Monday?},  Arsagas Downtown {we got a few stares + I’ll be there Monday, later} and overlooking the city on the roof of the delectable Café Rue Orleans {don’t try it at home}.

Mallory {MGB PHOTO} worked it out as always, she has mad skills with the camera. But she’s 5’nothing so she’s gotta bring her ladder {so cute}. Guillotine has literally been open two months. They have happy hour hair every Tuesday…They are freaking sick at what they do. Taylor and Lindsey tag teamed us – they gave me a faux bob which I’m going to try to get them to recreate for one of the nights I’m hostingKory could literally do makeup with his eyes closed.  *super secret tip from him – liquid brown liner on your brows I’m going to post more on my buddies who helped me next week.

My friend, Jade Terminella is both the proprietor of Lola BoutiqueAND the co-founder/fearless leader of NWAFW. Jade has always loved animals (she has three dog babies at home). Jade joined the board of Spay Arkansas in 2007 as Fundraising Chair and her first instinct was to bring awareness for their cause through fashion. The girl moves fast and 2007 was the inaugural year of Strut for a Mutt.

Although Strut was a consistent success, Jade had her eye on
the bigger picture. She and Danielle Vaughan conspired to combine all the local fashion for philanthropy events and create an all encompassing “fashion week” in NWA. She recognized that our
community has a heart for helping others and looking fabulous while doing it.

Mertins Eye has been on board since the conception of NWAFW as the official accessory sponsor. Jennifer Esty is the stylist and marketer for the offices and she contacted me about the Window Shop. I  asked her about Mertins’ involvement in NWAFW, she told me that last year they “jumped at the chance to be the official eyewear sponsor. Keeping business local, supporting local charities and doing it through fashion???  Can’t think of a better group to be involved with and cause to contribute our time and eyewear to.”

In 2006, Dr. Allyson Mertins opened Mertins Eye Care & Optical.  She recognized a need in NWA for a combination of well-appointed, unique eyewear & exceptional eye care. The store expanded to a second location in September of 2011 in the Garland Center on the University of Arkansas campus.  Dr. Mertins values impeccable service and has quite a loyal clientele. Her patients constantly compliment her on the eye exam, which is thorough and rather detailed.  She stays up to date on the latest research and findings in the optometric industry.

Mertins offers fashion forward eyewear for every budget, recognizable high-end labels {like Alexander McQueen, Tom Ford, Derek Lam, Jason Wu, etc} and exclusive independent lines –
SALT.optics and Mykita, which are handmade. Mertins knows that the sartorially inclined public of our area express their personality through eyewear as much as any other part of their ensemble. Or….perhaps more, after all you don’t change your RX frames daily, so they’re even more important to a look than clothes or jewelry.

Dr. Allyson and the staff of Mertins are thrilled to be
invited back as the official accessory sponsor for NWAFW 2013…this year they will present a runway show!!

Special Guest: Vanessa Ward Cullers | Photography:  Mallory Berry | web | fb | insta | email | Hair: Taylor & Lindsey of Guillotine Hair Lounge| [web | fb | insta | 479.582.8770 | MUA: Kory Tyler Simpson @ MAC  | web | insta | email | Styling: Payton Bridewell | web | fb | insta | email

THE
CLOTHES
THE FRAMES
On
Vanessa
LOLA {Elizabeth And James} WHITE ‘PARKER’ LAYERED BLAZER MERTINS Salt “FULCEY” RED TORTOISE
SHELL FRAMES
On Payton LOLA {French Connection} STELLA’ CREPE CLASSIC BLAZER IN CREAM MERTINS 3.1 Phillip Lim “CELIA” EGGSHELL RIMMED
CLUBMASTER (ISH) FRAMES
On Vanessa LOLA {Nicole Miller} LONG SLEEVE TUCKED DRESS BLACK MERTINS Elizabeth And James “RIVER” jackie O black
oversized sunnies with gold accent
On Payton LOLA {Graham And Spencer} 3/4 FITTED MAXI DRESS MERTINS {Elizabeth And James} “KENDALL” white square
sunnies
On Payton LOLA {Graham And Spencer} DRAPE TANK DRESS IN VANILLA MERTINS Mykita “DAISY NO 2″ BLUE
ANGULAR FRAMES
On Payton LOLA {French Connection} ALMOND STRETCH CAP SLEEVE DRESS – BLACK MERTINS Mykita “GOLDA”
black round sunnies
On Vanessa LOLA {Velvet} LEATHER SHOULDER PATCH DRESS BLACK MERTINS {Rayban} CLUBMASTER SUNNIES
On Vanessa LOLA {Alc} HARLAN JUMPSUIT
NAVY
MERTINS Salt “BRIGGS”
SQUARE GRAY FRAMES
On Payton LOLA {Riller And Fount}  RITA’ CREW NECK
MAXI IN GOLD
On Vanessa LOLA {Haute Hippie} GOLD TWIST FRONT
STRAPLESS DRESS

The Window Shopper Previews Art Amiss

[CLICKABLES! see the –> original post & –> all the photos]

I wasn’t exactly familiar with Artamiss before becoming involved with NWAFW. As I said, I had already worked with Mel @ Mayapple. We got along really well and I love the one stop shop she has going with Mayapple (hair/makeup/clothes). When she asked me to put a few of the Art Amiss designers in The Window Shop, I readily agreed. Black Cherry & Good Things were the shops that really wanted to participate. I’ve been a Black Cherry fan since Leea opened. She even put me in a unitard for her instagram recently. So I knew it would be fun to show a few things from there. I had seen Good Things and maybe popped in on my way to Dark Star but didn’t really know what it was about. I met Jessy, the owner/designer and found that she has a passion for organic fabric, processes or practices. That carries over into her boutique and the clothing she carries is either made of an organic fabric or the company employs green practices. I have to admit that, at first glance, the store didn’t carry clothes that I would normally buy. However, I quickly understood that what I could love about Good Things were the basic. Tanks, tees, yoga pants, jackets but mostly bralets. Jessy was not sure what I was going to do with the bralet I took for the shoot but as you may know, skin is in. Everything in moderation, right?

Celi is an art student that Mel asked to shoot for us (Mallory was out of town) and she was really good. It was cool to work with someone that has a different aesthetic and doesn’t know all the faces I’ve already made…At one point Celi told me to “do something with {my} hands”. We got into a friendly rapport.

Mel gave me two different hair & beauty looks. 1. Princess hair complete with a braided bun at the crown with minimal makeup and glossy lips 2. Messy side braid with giant false lashes on the bottom! Needless to say, we had fun.

Leea from Black Cherry came along for the party, she gave me some posing pointers, which I had trouble remembering. We talked about marriage and boys and how to get men to clean. Mel ordered pizza for the group, which annoyed me because I was about to pour into a leopard unitard. Anyway, we had a blast and I hope you enjoy!

I’ve gleaned more info on Art Amiss, Black Cherry, Good Things & Mayapple for your reading pleasure. These ladies will be showing on the runway Thursday but I know you can’t wait so you must try to stop by Arsagas at the Depot tonight from 7pm on. The coffee shop is hosting an artist appreciation exposition put on by Art Amiss. I’ll be heading there after I sip & see at Vetro 1925 (in my LBD, natch).

Good Things’ Jessy Lang majored in Apparel Studies at the University of Arkansas and then worked in product development at the Wal-Mart corporate office for eight years. She opened Good Things in 2008. She describes the store as an extension of her lifestyle and values. She explains, “I like simple, natural, pretty things. I wanted to support positive and good things in my business and also make it easier for others to support those things, and look our best while doing it.”

Jessy told me she is inspired by every girl with big dreams, a huge heart and a great sense of style. She admires women who are motivated to do great things for their communities & world but also look fabulous doing it.

Black Cherry Vintage opened in the summer of 2012. Leea Lee saw a need for a retro woman’s clothing store in Fayetteville and she’s been delivering ever since with feminine silhouettes, beautiful dresses, fun t-shirts and enviable separates. Somehow she finds the time to be an active roller derby girl & play with her (relatively) new hubby, Spencer.

ARTAMISS | web | fb | email |

MAYAPPLE SALON & BOUTIQUE | web | insta | fb | email |

GOOD THINGS BOUTIQUE | web | fb | insta | email |

BLACK CHERRY VINTAGE | web | fb | insta | email |

PHOTOGRAPHY: Celi Birke | web | fb | insta | email |

HAIR & MUA: Melissa Arens of Mayapple | web | insta | fb | email |

STYLING: Payton Bridewell | web | fb | insta | email |

Art Amiss is a not-for-profit art collective based in
Fayetteville, AR created with the express purpose of providing services for artists living in, working in, or from Arkansas.

The organization is composed of 5 board members. We host
semi-annual events for all medias and are interested in working in conjunction with artists all over the state to increase the artistic awareness in our local environments. More @ artamiss.org

The Window Shopper in Print!

AHHH I’m thrilled and honored and excited to share that I was featured in Citiscapes March 2013 Issue!
Click to view —>PRB in Citiscapes Magazine March 2013

Photography: Mallory Berry [web | fb | insta | email]

Hair: Taylor & Lindsey of Guillotine Hair Lounge [web | fb | insta | 479.582.8770]

MUA: Kory Tyler Simpson @ MAC  [web | insta | email]

The Window Shopper marvels in Mae’s Emporium

photo by Jade Howard

photo by Jade Howard

[CLICKABLE: see ALL the photos]

NWAFW March 13-16, 2013 The Chancellor Hotel

MAE’S| 352 N West Ave, Fayetteville | 479-575-9626 | fb | insta | email
Photography: Jade Howard [web | insta | email]
Hair: Jenn Harbour of Ultra Salon [web | fb | email]
MUA: Fallon Yockey of Luxe Beauty [ web | fb | insta | email]
Stylist, Writer, Model: Payton Bridewell [web | fb | insta | email]

*window shopper photo by Mallory Berry of MGB Photo

favorite maes

So… you can see that I love Mae’s (let me count the ways). This collage is a mix of outfits from the past year or so, each one contains an element from Mae’s Heirlooms .. Click à here for all things tagged with Mae’s on The Window Shopper.

Mae’s Emporium (or Heirlooms – it’s listed as both on various outlets) is unlike any store I’ve ever been in. It holds the stuff of dreams. The vintage/antique bauble boutique is housed in a room the size of a tin can. It’s very small but packed to the literal brim with sparklers and trifles from almost every era. Jessica Graham, the lady of the shop, opened Mae’s nearly five years ago after a stint of successful trunk shoes. The shop has since become an institution for avid collectors and date-party-bound sorority girls alike. She, along with the two close friends that convinced her to set up shop, is and has always been a vintage jewelry enthusiast. They saw the opportunity to translate their zeal into a completely individual offering for our area. The shop has a short week {w-s 11 to 4ish} but it’s not for a lack of merchandise. At any time, there are pieces from the 1860s to the 1980s and almost every time in between.  Jess loves the history behind each shiny thing and that inspires her to travel far and wide in search of pretties. She tries to stay close to home for most searches, though. She (like most of us) attempts to keep her money in NWA when she can, plus she has two adorable young sons.

In my opinion, what’s extraordinary about Mae’s isn’t just its distinct place our community; it’s the range of items available, the multiple price points (multiple options for $8 to $800, most in the bottom half of that array), and quality wares. A rival just doesn’t really exist anywhere else. Take a gander at the gorgeous, expertly-styled snaps on the store’s instagram, maintained by Jess, of course.

by Jade Howard

I feel like this picture is a perfect representation for what happens each time I stop in Mae’s. I’m like, “I’m here! Make me sparkle!” I feel like I’m bursting in, bull-in-a-china-cabinet style, every time I walk into the teeny shop. Blink and you’ll miss it from the outside, the small space is a veritable treasure trove past the front door. Personally, I have always preferred pretty over practical in a gift, especially from a man. Every holiday that implies gift-giving, I tell Ro (my hubby) that I want something sparkly. He usually delivers. But, I have no qualms buying jewelry for myself. I could complete any ensemble with something fabulous from Mae’s.  I’ve worn my finds all over the place, to my rehearsal dinner, to Razorback games, to events, to work, to everything. Each piece is one of a kind and reminds me of a special time in my life.

Jess, on the origin of her store’s name:

Seven years ago (while I was still doing independent trunk shows) I bought a locket to chop for parts from a dealer in Texas. I unpacked the box of estate spoils to find a handwritten note that warranted a change of heart…the note read;

“I hope that you enjoy this necklace. I have owned it myself for over 25 years and it’s time to pass it on. It belonged to one Ella Mae Prothrow- a gift from her husband, Samuel “Boss” Cain, for her birthday. That would have been in May of 1885- give or take a year or two. Her beloved husband died in a mill accident the very day he gave her this. She wore it every day until she died at the age of 92 and never remarried. Theirs was a great love story I have cherished and I hope you will too. It should be worn and shown- enjoy!”-Fanny B

After such a tale how could I do anything to it but preserve it? Not only does that piece hang in Mae’s under glass, but we took her name as well- and MAE’S it was :)

 

Mae’s is partnering with Lola on the runway Friday night of NWAFW 2013 (3/15). I know I can’t wait…

 

Details:

All jewelry from Mae’s, styled by Jessica Graham & Payton Bridewell

Dresses/Shoes – Payton’s own | Black Dress – Ann Taylor (thrifted) | Floral, White Eyelet, Teal Dresses – Vintage (Cheap Thrills)

NWA FW Window Shop: Maude

by mallory berry

by mallory berry

Hi everyone! This is our first window shopping adventure together! I am so excited to share these collaborations with you. This project has been incredible so far and it has just begun. Before we get to the good stuff, I want to share a little more about your tour guide, me. I’ve been keeping Fayetteville funky for the past 20 years (with a four year detour to NOLA for school). My style is lighthearted & eclectic, I’m a collector of all things fashion and I love treasure hunting.  I love: trying new things/trying on new things, classic feminine shapes, funky details and clean lines. I love piling and styling. Sometimes it works, sometimes it doesn’t, but it gives me great pleasure to play dress up every day.
One of the wonderful things about Fayetteville is the abundance of cool people. Cool people open great shops and great shops want to be involved in amazing community events like NWAFW. When I spend money on my wardrobe, it absolves me to spend it in a way that supports a local business and furthers the community.
 Maude was the first stop for the window shop. I remember when Becca opened Maude in 2007. I still have a dress that I bought on my first visit. Personally, I think Maude was the tipping point for a wave of boutiques that have opened since, offering a variety of contemporary apparel for women who love to look good. Becca (and in turn Maude) was a trailblazer. She started small, cultivated interest in the community and expanded when the time was right. As demonstrated by her interest in NWA Fashion Week, she is proactive and has a vision for community partnership. The store’s website details, “A Maude Girl is much more than her closet, but the one she has should be full of clothes that help her feel confident as she makes her dreams happen.”  What a feel-good place to shop, right?
I went shopping on a Sunday in early January and quickly found it hard to narrow down my selections. Ultimately, I chose examples of styles I already love. I wanted to pull from my own collection to create looks that you wouldn’t necessarily find at Maude but compliment their aesthetic.  I found corresponding pieces in my closet to complete the looks and was lucky enough to snag some of the best creatives in NWA to transform me. They really deserve all the credit (more on them below).
Maude’s High Heels, High Hopes takes to the runway at the Hotel Chancellor on the Friday Night of NWA Fashion Week.
Payton for NWAFW-4193 Payton for NWAFW-4383 Payton for NWAFW-4425 Payton for NWAFW-4484 Payton for NWAFW-4272
NWAFW Window Shop: Maude
DETAILS
  • floral skirt-like trouser by Greylin {worn with a vintage Leslie Fay cropped pink blazer, necklace from Forever21, thrifted sunnies and chunky Jessica Simpson heels}
  • open-back sheer maxi by ark & co {worn with pink Gianni Bini heels}
  •  gold paneled crop by mystree {worn with a Lillie Rubin gold lame leather skirt, my mom’s gold star earrings, locket & chunky necklace a gift from my hubby from Mae’s Heirlooms, Miss Me sandals and a vintage hat}
  • high waist black & white trouser by Line & Dot {worn with a vintage velvet Doris Dodson Jrs, vintage /Forever21 necklaces, Lulu Townsend pumps}
  • floor-length print skirt by Line & Dot {worn with a backwards vintage lace jacket, collar from urban outfitters, heels from Forever21 }
The TEAM!
Photography: Mallory Berry, MGB Photo [ instagram.com/mgbphoto ] [email]
Styling/Orchestration: Payton Bridewell, The Window Shopper [instagram.com/mspayton] [email]
Makeup: Kory Tyler Simpson, MAC [ instagram.com/korytyler ] [email]
Hair: Taylor Johnston & Lindsey Wright, Guillotine Hair Lounge [ instagram.com/guillotinehairlounge ] 479.582.8770
Most vintage is either locally purchased at thrift shops or Cheap Thrills in Fayetteville, AR
Featured Items: Maude Shoppe in Fayetteville, AR
Special thanks to the Chancellor Hotel in downtown Fayetteville for being quite the gorgeous backdrop for #3 & #4
More about Maude…

The Fashion Week Window Shop

So, friends…as the PR chair for NWA fashion week 2013, I’ve been asked to blog in support of the local participating boutiques. We are posting my introduction today. I’ve copied it below but go to the site to keep up!
photo by Jade Howard
Hi to all the sartorially preoccupied of NWA, my name is Payton (Rosenzweig) Bridewell and I am the window shopper.
Since Fashion Week 2013 is right around the corner, it’s time to join me for a peek in the proverbial windows of the participating boutiques/designers/shops. Once a week, I’ll be highlighting the shops with shows. I’ll be perusing their racks, choosing a few pieces to take home and styling them with what I already have in my closet – granted… I am something of a clotheshorse. I’ll show you some of the wonderful things you can find shopping in NWA and how to wear them.
I’ve rounded up a local team of skilled professionals to help me and we can’t wait to share what we’ve done. Find me on instagram @mspayton to stay tuned!
x PRB
photo credit: Jade Howard